.It's the type of item that could simply have actually been actually thought up through a makeup artist with years of knowledge under her waistband. "When I initially got the example from the lab and also placed it on my jowls, I searched in the looking glass as well as mentioned, 'OMG. This is a magic,'" founder as well as CEO Bobbi Brown says to Refinery29, as a result the name. "There was nothing like it on the marketplace when we introduced it. I'm extremely pleased with that." Featuring a hydrating castor oil and beeswax base, the high shaded ointment isn't as if a common mouth and also cheek rouge. Rather, it much more closely resembles skincare than makeup. Magic Ointment left skin layer looking wet and also hydrated due to the fact that it in fact moisturized skin layer, all while adding a kiss of color (it's offered in reefs, ashen pink, and oxblood, as well). Maybe best of all, it appeared excellent on individuals of all ages, coming from twenty-somethings to the 60+ established. (Jones Street also regularly features styles of every ages in its own campaigns and product imagery.).